flowersoutofpaper:

Just finished my alcohol awareness campaign. My brief was to create a campaign of my choice. I chose to look at alcohol awareness. I decided to take a slightly different spin on it. Rather than looking at what damage it does to your organs I looked at the calories consumed on the average night out, comparing them to well known high calorie/fatty foods. I created a range of posters which all link together. I also designed an app which will calculate the amount of calories consumer on a night out, the QR code will link to the download link for this app. I made the app as simple as I could so that it could easily be used on a night out without too much hassle. 

I really really like this alcohol awareness campaign. The design is nice and straight-to-the-point. I also really like this take on alcohol awareness.